Leidy Giraldo

Leidy Giraldo

Americas, Colombia, Economic Innovation and Growth, 2022

Leidy works in the Electronics and Technology sector leading ADeportivo.com. The fellow is a finance and foreign trade professional who leads creation of and improvements to the financial structures of sport training schools. They provide two main services. The first is an online sports administration program that supports financial and administrative activities of the sports schools and helps provide oversight of the individual athlete’s development and progress. Second, they sponsor athletes to provide an opportunity for low-income children to enter to the sports world. Clients include sports training schools, and end users are children and parents. As the business purpose is unique, it is important to provide and integrated approach for all school members, athletes, and parents. Coming to the YLAI Fellowship, Leidy’s top business challenge is Finance.